About Marca China

Marca China Private Label Fair 2025

The 4th Marca China Private Label Fair (Marca China) will take place on 25-26 September 2025 at the Guangzhou Poly World Trade Expo Centre. As the sister fair of Marca by BolognaFiere, Marca China is moving to Guangzhou and undergoing a comprehensive upgrade.

The fair will cover a total exhibiting space of 20,000 square metres with over 500 high-quality manufacturers, OEMs/ODMs, and source factories, attracting more than 20,000 professional visitors. A series of industry forums, themed pavilions, and match-making activities will be held on-site, where professional buyers and industry experts from different countries will be invited for international communication and cooperation.

Marca China 2025 is centered around two main sectors: food and non-food.
· The food sector includes: snacks and beverages, agricultural and sideline products, instant food and canned food, refrigerated and frozen food, and fresh food;
· The non-food sector includes: household products, beauty and personal care products, pet products, as well as packaging, design and consulting.

The exhibition serves as a one-stop product selection and procurement platform for private label managers, product managers, and procurement heads from retailers, brand owners, specialty stores, e-commerce platforms, distributors, importers and exporters in the South China region, across the country, and even in Southeast Asia.

Among the international private label exhibitions that have arrived in China in recent years, Marca China has emerged as the top choice. Its sister fair, Marca by BolognaFiere Private Label Conference and Exhibition in Italy, has a history of 21 successful editions. It is the only private label exhibition in Italy and the leading private label exhibition in Europe. In 2025, the exhibition brought together over 1,300 exhibitors and 23,000 professionals in an exhibition space of over 80,000 square meters. Marca by BolognaFiere 2026 will be held on 14–15 January 2026, in Bologna, Italy.